百度 AI 办事处
类型:品牌数字艺术互动体验展
地点:深圳、南昌
时间:2020.05.01
百度 AI 办事处
百度 AI 办事处,是依托百度品牌文化、产品属性、融合数字媒体艺术与互动,打造的品牌数字艺术互动体验展。展览运用百度AI技术打造六个不同应用场景的互动体验展厅,通过游戏化、互动式的展厅体验,
技术+情感+互动”的沉浸式体验空间,传递AI赋能生活的核心价值,以多感官体验的展厅表达形式完成品牌与观众的情感沟通。
展览叙事逻辑是以百度 AI 技术为展示为基础,人的五感体验为主体,按
“人生事务所”为核心叙事框架
设置童年、校园、职场、恋爱、美味、体能六大人生事务所。每个空间均有各自的百度 AI 技术的交互体验环节,百度 AI 技术以不同的形式参与进体验环节中,充分展现了百度 AI 技术的专业功能,帮助观众调动全身感官,重新认识 AI 技术与自身的密切关系,进而对百度的 AI 技术和品牌文化产生认同。
Baidu AI Office is a brand digital art interactive experience exhibition created based on Baidu's brand culture, product attributes, and the integration of digital media art and interaction. The exhibition utilizes Baidu AI technology to create interactive exhibition halls with six different application scenarios. Through gamified and interactive exhibition hall experiences, it intuitively interprets Baidu AI technology and brand core, and completes emotional communication between the brand and the audience through a multi sensory exhibition hall expression form.
The narrative logic of the exhibition is based on Baidu AI technology, with human five senses experience as the main body. It sets up six life agencies based on life experiences: childhood, campus, workplace, love, deliciousness, and physical fitness. Each space has its own interactive experience segment with Baidu AI technology, which participates in the experience segment in different forms, fully demonstrating the professional functions of Baidu AI technology, helping the audience mobilize their senses, re evaluate the close relationship between AI technology and themselves, and thus identify with Baidu's AI technology and brand culture.
童年事务处是应用百度AI图像识别技术、展现那些可爱浪漫的童年幻想,让纸上的画“活”起来。童年事务所把所有人的童年幻想集中在一起,创造出充满想象乐趣的活力森林!
观众手绘图案,屏幕画面内容将观众手绘的二维图案转变成三维形象,并将其融合在画面场景中。通过生活化的展厅场景和富有游戏感互动性的展厅体验,将百度的 AI图像识别技术链接到观众的心智当中
Childhood agency is the application of Baidu AI image recognition technology to showcase cute and romantic childhood fantasies, bringing paper paintings to life. Childhood agency gathers everyone's childhood fantasies together, creating a vibrant forest full of imaginative fun! The audience hand draws patterns, and the screen content transforms the two-dimensional patterns hand drawn by the audience into three-dimensional images, and integrates them into the scene. Linking Baidu's AI image recognition technology to the audience's minds through lifelike exhibition scenes and interactive exhibition experiences with a gaming feel.
校园事务处
应用百度语音识别技术
,现场及时展示考题,挑战者只要大声说出答案,百度语音识别后,小度老师就会利用百度知识图谱来判断对错,考验挑战者的知识储备量。
The campus office applies Baidu speech recognition technology to display exam questions on site in a timely manner. Challengers only need to speak out their answers loudly, and after Baidu speech recognition, Teacher Xiaodu will use Baidu knowledge graph to judge right and wrong, testing the challenger's knowledge reserve.
百度人体识别技术会识别你们的每一个动作,让角色和你们同步运动,还可以通过场外场内两块屏幕,和路人随机 PK,看看谁的抗压能力更强。
Baidu's human recognition technology will recognize every action you make, allowing the character to move in sync with you. It can also randomly compete with passersby through two screens outside and inside the field to see who has stronger stress resistance.
恋爱事务处里,2米高粉红花丛中的表白墙,通过百度语音识别和实时翻译,会把恋人们说的情话实时转换成10种语言,投映在这面火红的表白墙上,打造专属恋人们的艺术表白墙。
恋爱求签处。对着心愿墙许下恋爱心愿后,摇摇签筒,小度爱神会给你一个关于爱情的浪漫答案。
In the Love Affairs Office, a 2-meter-high confession wall amidst pink flowers is created using Baidu voice recognition and real-time translation to convert the love words spoken by lovers into 10 languages in real time, reflecting them on this fiery red confession wall, creating an artistic confession wall exclusively for lovers.
Love signing office. After making a love wish on the wish wall, shake the signboard and Xiaodu Love God will give you a romantic answer about love.
在美味事务所里,进行一场卡路里识别大作战。用百度APP视觉搜索识万物功能可以扫出食物的卡路里,轻松了解食物热量,远离高热炸弹。
Engage in a calorie recognition battle at Delicious Agency. The visual search function of Baidu APP can scan out the calories of food, easily understand the calories of food, and stay away from high fever bombs.
体能事务处里则展开一场动感竞技赛,L型互动地屏上不断出现的彩色泡泡,通过百度人体关键点识别,踩破泡泡就能获得积分,最终赢得比赛胜利。
In the physical fitness agency, a dynamic competition was held, with colorful bubbles constantly appearing on the L-shaped interactive screen. Through Baidu's human body key point recognition, stepping on the bubbles can earn points and ultimately win the game.
在彩蛋处,通过百度APP视觉搜索,设置人脸识别表情娃娃机,用喜怒哀乐抓娃娃,创新玩法不断。
At the Easter egg section, through visual search on the Baidu app, set up a facial recognition expression doll machine to capture dolls with joy, anger, sadness, and happiness, and continuously innovate gameplay.
项目信息
客户:百度
软硬件方案:
第五杂谈会-OFA/Jay
程序开发:
第五杂谈会
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OFA/Jay